Businesses are increasingly advertising to mobile web users by exploiting the location data from their smartphones. Blis enables these targeted communications by analysing more than 5.5bn data points each day. Its clients have included Adidas and Pepsico, for which it helped identify relevant audiences for Doritos and target them with video content to drive footfall to stores. Led by founder and chief executive Greg Isbister, 40, the firm has raised funding of £19m from Beringea, Endeit Capital and Unilever Ventures. Its 25 international offices — including bases in Italy, America and the Philippines — helped lift sales to £33.4m last year.

This profile reflects the company at time of publication and does not reflect any changes that may have subsequently occurred. Fast Track and its sponsors do not endorse, guarantee or recommend investment in any of the companies.

Company details
Year2018
Rank75
CompanyBlis
ActivityLocation data technology
LocationCentral London
Average 3 year sales growth61.28%
Latest sales £000s*33,400
Staff186
Founded2004
Websitewww.blis.com

If applicable:

* supplied by company † annualised figure