Convinced many of the problems he was seeing in animals brought to his veterinary surgery were due to poor diet, chief executive John Burns, 69, set up this company in 1993 to make his own-recipe pet food. In 2010, he added a range containing ingredients from the firm’s own organic farm, located near its headquarters in Carmarthenshire. It now exports food for cats and dogs made from brown rice, vegetables and meat to countries including Ireland, Hong Kong, Singapore and Portugal, helping profits hit £3.9m in 2016.
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