Founded in 2009 by Nitin Passi, 34, this multi-channel retailer sells celebrity and trend-inspired fashion for women. Recent collaborations include collections with supermodel Jourdan Dunn and Australian blogger Natasha Oakley. Eight international websites and concessions in American department store chain Nordstrom helped overseas sales hit £88.7m in 2017. Missguided’s first physical store opened in Westfield Stratford last year, and a second opened in Bluewater, Kent, last weekend.

This profile reflects the company at time of publication and does not reflect any changes that may have subsequently occurred. Fast Track and its sponsors do not endorse, guarantee or recommend investment in any of the companies.

Company details
Year2017
Rank15
CompanyMissguided
ActivityFashion retailer
LocationManchester
2-yr av intl sales growth pa115.56%
International sales £000s*88,700
Total sales £000s*205,733
Staff650
Founded2009
Websitewww.missguided.co.uk

If applicable:

* Supplied by company † Annualised figure