This company’s London eateries serve up healthy breakfast and lunch items, such as porridge and wraps, from a seasonal menu. It also caters for business meetings for high-profile clients, such as Expedia, Innocent and Spotify, delivering via its fleet of 20 bicycles. The popularity of its vegan and gluten-free selection helped boost sales to £10m last year, under founders and directors Spencer Craig, 37, and Ed Bentley, 43. In May this year, Whitbread bought a 49% stake in the business for £6.8m. In the same month, Pure opened a new branch in Camden, bringing its total in the capital to 11.

This profile reflects the company at time of publication and does not reflect any changes that may have subsequently occurred. Fast Track and its sponsors do not endorse, guarantee or recommend investment in any of the companies.

Company details
ActivityHealthy food chain
LocationCentral London
Annual sales rise over 3 years61.70%
Latest sales £000s10,037

If applicable:

* supplied by company † annualised figure