Most of PureGym’s 169 sites are open 24 hours a day, seven days a week, and all offer low-cost membership with no fixed-term contracts. Peter Roberts, 71, founded the business in 2008 and sold a majority stake to the American private-equity firm CCMP in 2013. Last year sales rose to £125.2m after the Leeds company bought 43 LA Fitness gyms in a £74m deal. The business also bolstered its team with the appointment of Humphrey Cobbold, 52, as chief executive and Olympic gold medal-winning cyclist Sir Chris Hoy, 40, as an adviser. In October it abandoned plans to list on the London Stock Exchange, citing difficult market conditions.
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