Based in Basildon, Essex, this firm distributes soft toys used as prizes in amusement and leisure venues worldwide and sells soft toys, backpacks and accessories in licensing tie-ups with films and television shows, such as Minions and Star Wars. Its licence to distribute Disney soft toys in the UK and Ireland was recently extended to include the Middle East and Africa. International sales reached an annualised £23.5m in 2015, under founder and managing director Philip Setter, 53.
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