2005 Tech Track 100

Rank: 11   Mirago

Says its service is used to conduct more than 500m searches a month

The next time you search for a car insurance quote online, you may click on a link created by Mirago. This company has developed web search software that generates links to its clients' products, triggered by specific search terms. Each time a user clicks on a link, customers, including Linguaphone and Interflora, pay Mirago a commission. Founded by Stephen Holmes, the company also claims to distribute 500m pages of web search results a month to partners such as Infospace. Rolling out into western Europe helped to increase its customer base twenty-fold in three years, boosting sales 199% a year from 408,000 in 2002 to 3.6m in 2004.

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Company facts

Search software developer
Company website

3-yr av sales growth
199.00% pa
2004 sales3.6m
2002 sales0.4m
2004 staff32
Location of HQHampshire
If applicable:
* = annualised figures
= draft accounts