This analytics consultancy helps blue-chip clients in the banking, retail and mobile sectors to adapt to regulatory change, manage credit risk and prevent fraud. It also provides modelling services for business-to-business marketing. Managing director Mark Sisson, 58, and technical director Mark Somers, 43, previously worked together at Sisson’s former venture, IMAJ Consulting, before founding 4most in 2011. Sales grew to £5m last year and the London company plans to launch its services overseas within the next 12 months.
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