Olly Brendon, 45, a former travel rep in Florida, set up ATD in 2002 to sell tickets to British holidaymakers heading to big theme parks in America, such as Walt Disney World and Universal Studios. It now sells 1m tickets a year through its websites Attraction Tickets Direct and DoSomethingDifferent.com. Organic growth, expansion into selling theme park hotels and increased margins on tickets helped profits hit £4.4m in 2017.
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