This West Yorkshire-based firm was founded in 2013 by managing director Will Vaughan, 28, and director Charlotte Smith, 27. It sells a range of consumer products, mainly to Germany, but also to the UK, France and Australia. Its brands include Bluefin SUPs, which sells paddleboards; Bluefin Active, which deals in portable fridges; and Bluefin Fitness, which supplies a range of exercise equipment from vibration plates to foldable treadmills. It has used social media to build online communities, helping to drive sales to an annualised £6.7m last year. The firm plans to expand the range of gym equipment it offers and to enter the UAE and Russian markets.
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