Starting life in 1985 as a village bike shop in Northern Ireland, Chain Reaction Cycles says it is now the largest online bike store in the world. With 90,000 products, delivery to 100 countries, and 40% of sales outside of Europe, it is the Royal Mail’s largest customer in Northern Ireland. Managing director Chris Watson, 38, is the son of the founders, George and Janice Watson.

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Company details
Year2013
Rank208
CompanyChain Reaction Cycles
ActivityOnline bike retailer
LocationCounty Antrim
Sales £m155.6
Operating profit £m1.1
Main shareholdersWatson family (100%)
Staff614
Founded1985
Websitewww.chainreactioncycles.com

If applicable:

* supplied by Company   † annualised figure   ‡  profit = ebitda