Clients of this digital marketing agency include Superdry, The North Face and the AA. It uses a network of on-demand marketing experts to help it provide services ranging from data science to marketing strategy. Founded by Luke Smith, 45, and Ben Knight, 40, in 2011, it has offices in London, Shrewsbury, New York and Sydney, and offers its own proprietary software, Croud Control. In 2019 it launched Serpico, a dedicated marketing technology division. The year also saw LDC invest £30 million for a minority stake. Profits (ebitda) in the year to March 2020 grew to £4.7 million.
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