Frustrated with spending hundreds of pounds on ineffective beauty products, co-founders Alexia Inge, 41, and Jessica DeLuca, 43, decided to create a website that would sell only make-up and skincare ranges that had passed a rigorous selection process. They set up Cult Beauty in 2008 and were joined in 2011 by co-chief executive Murray Salmon, 47. It now offers haircare, wellbeing and fragrance ranges, as well as cosmetics — and stocks well-known brands such as Charlotte Tilbury (No 21 on this year’s table) alongside up-and-coming ones including Huda Beauty and Drunk Elephant. Sales climbed to £66.7m in the year to May.

This profile reflects the company at time of publication and does not reflect any changes that may have subsequently occurred. Fast Track and its sponsors do not endorse, guarantee or recommend investment in any of the companies.

Company details
Year2018
Rank13
CompanyCult Beauty
ActivityOnline beauty retailer
LocationCentral London
Annual sales rise over 3 years125.88%
Latest sales £000s*66,742
Staff108
Founded2008
Websitewww.cultbeauty.co.uk

If applicable:

* supplied by company † annualised figure