Direct Trade makes and sells PVCu windows, doors and conservatories. About a third of its sales are to people buying conservatories from its two showrooms in Doncaster and Castleford. Other customers are mostly small businesses in the Yorkshire and Lincolnshire area which resell on its behalf, and a small number of DIY enthusiasts. The company was founded in 1998 by Steve Green and Mick Bowley, who previously worked for a company that made plastic parts for window manufacturers. Its sales have grown 68% a year from £913,000 in 2000 to £4.3m in 2003.
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