Tech Track 100

Before the Covid-19 pandemic led to restrictions on staging live events, Disguise’s products were used on world tours by artists such as Lady Gaga, and for e-sports tournaments, as well as being employed in films such as Solo: A Star Wars Story. Software and hardware developed by the London company, founded in 2012 by Ashraf Nehru, 48, helps to create visual experiences and virtual production, including for its client Netflix. In response to the crisis, it launched a virtual training hub for customers and waived subscription payments on its software. Offices in America and Asia helped Disguise to boost sales to £34.6m last year under chief executive Fernando Küfer, 41. In June, it was awarded a grant from Epic Games to further develop its virtual production technology.

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Company details
Year2020
Rank80
Companydisguise
ActivityLive event technology provider
LocationCentral London
Average 3 year sales growth55.51%
Latest sales £000s*34,642
Staff109
Founded2012
Websitewww.disguise.one

If applicable:

* supplied by company † annualised figure