Dunelm Soft Furnishings

A fabric stall in Leicester market was the birthplace for this business, which now has 43 stores across Britain selling home furnishings, from bed linen to vases. Founded by Bill and Jean Adderley, it is now run by their son, Will. The Leicester company has expanded its profits by 34% a year from £6.9m in 1998 to £16.5m in 2001, when it had 858 staff.

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Company details
CompanyDunelm Soft Furnishings
ActivitySoft furnishings retailer
Annual profit growth33.88%
Latest profits £000s16,513
Latest sales £000s96,684

If applicable:

* supplied by company † annualised figure