Tech Track 100

Pocket money app Gohenry says it has recorded a substantial change in children’s spending habits during the pandemic, with online purchases on its prepaid debit card and app rocketing 65% in the first fortnight of lockdown. Co-founder Louise Hill, 57, created the app in 2012 to help children learn how to manage money, while giving parents, who top up accounts online, oversight of how pocket money is being spent. Under chief executive Alex Zivoder, 55, sales hit £12.8m in 2019.The London firm has raised £21m to date and now has more than one million customers globally.

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Company details
ActivityChildren's pre-paid card service
LocationCentral London
Average 3 year sales growth57.26%
Latest sales £000s*12,819

If applicable:

* supplied by company † annualised figure