Twenty-something’s Graham Dodridge and Gary Brine launched this marketing communications agency in their attic seven years ago. “We were rugby players who wanted to write poetry,” remarks Dodridge. The founders believe the key to their company’s success is its ability to retain employees through its hip culture. Gyro has taken staff on trips to New York City and Majorca, Spain. Salaries are higher than the industry average, he claims, and employees participate in a pension scheme. Its snazzy headquarters are located by Chelsea harbour and some over-achievers have been rewarded with Armani suits. As 90% of its clients are in high tech, the agency is opening an office in Silicon Valley in the US. Sales have grown from £608k to £4.6m in 1997. The pair also own an internet company and a production company, Gyro Productions.
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