This design agency temporarily changed the name of Budweiser beer to America when it looked to re-establish the brand in 2016. JKR specialises in brand identity, packaging and campaigns for customers such as Unilever and Mars. It was set up in 1990 by its eponymous founders Joe Jones, Andrew Knowles, 60, and Ian Ritchie, 58, and now has offices in New York, London, Singapore and Shanghai. In 2016 overseas sales hit £13.7m under chief executive Guy Lambert, 52.
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