More than 6m savvy consumers use this comparison site each year to find the best deals on credit cards, current accounts, mortgages, insurance and loans. Small businesses can also search for products, including mortgages and energy deals. Based in Norwich, the company also provides written guides for consumers and businesses, on topics ranging from banking to buy-to-let mortgages. Additionally, it offers its technology platform for use by partner websites. Founders Jason Tassie, 39, Simon Ames, 42, and John Ellmore, 38, launched the site with a £5,000 credit card loan in 2004 and have expanded it to sales of £8.4m this year.
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