Laterooms says its website features more than 500,000 discounted rooms at savings of up to 75% off published prices. Those looking for last-minute bargains can choose from bed-and-breakfasts to five-star hotels and apartments, primarily in Britain, Ireland and mainland Europe. Last year, Chris Allen, founder and chief executive, staged a £21m buyout of the company’s other co-founders, with backing from ECI Ventures. Rising internet usage and doubling its customer base to 10,000 have helped the Manchester company to boost its sales 143% a year from £744,000 in 2002 to £4.4m in 2004.
This profile reflects the company at time of publication and does not reflect any changes that may have subsequently occurred. Fast Track and its sponsors do not endorse, guarantee or recommend investment in any of the companies.