International Track 200

Mind Candy runs Moshi Monsters, an online children’s game with 80m registered players in more than 150 countries. Subscriptions to additional online content and merchandise sales generated international revenue of £15.9m in 2012. The company introduced a new game for mobile devices last year and is rolling it out in 100 countries. A venture capital consortium led by Accel Partners backs the business, which is valued at more than £200m. Founder Michael Acton Smith, 39, heads the London firm.

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Company details
CompanyMind Candy
ActivityChildren's games developer
LocationCentral London
2-yr av intl sales growth pa97.49%
International sales £000s15,866
Total sales £000s46,893

If applicable:

* Supplied by company † Annualised figure