Online advertising veterans Gurman Hundal, 36, and Lee Puri, 45, set up this agency in 2010 to help clients use data to target their marketing more effectively. Its proprietary analytics platform, AiQ, stores and processes more than a trillion data points every day, allowing it to provide insight reports and targeted advertising campaigns for brands such as Audi, Tesco and Sony. Opening six offices in the US and Canada helped sales — which include costs of media-buying for clients — to hit £196.9m last year. The business added more than 100 people worldwide to its payroll over the course of 2018.
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