With its name taken from the lager that was used to christen the new partnership, Molson Holdings buys and sells construction equipment worldwide. After the financial crash in southeast Asia, for example, Molson bought machinery there and sold it at a profit in America. Now that the original markets are recovering, Molson is buying machinery elsewhere and selling it in the Far East. The Bristol firm was founded in 1995 by Jonathan Wilson and Robin Powell to provide a professional service for high-value equipment in an industry where salesmen, in Wilson’s words, were often seen as ‘second-hand car dealer types’. Both Wilson and Powell spend about two months abroad each year, developing long-term relationships with customers, an attitude that has helped drive up sales 95% a year, from £1.6m in 1996 to £12m in 1999.
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