SME Export Track 100

Fat Dog Slim, Purr-Nickety and Pooched Salmon are among this firm’s range of distinctively packaged and quirkily named premium pet foods. The business was founded in 2008 by Paul Hunter, 50, Dave O’Regan, 55, and Jim Moloney, 60, and sells its products under brands including Barking Heads, Meowing Heads and Aatu. The food has proved popular with pet owners as far afield as Scandinavia and South Korea, helping lift international sales to £4.8m in 2017.

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Company details
CompanyPet Food UK
ActivityPet food manufacturer
LocationHemel Hempstead
2 yr av intl sales growth % pa46.28%
International sales £000s4,849
Total sales £000s12,623

If applicable:

* Supplied by company † Annualised figure