Fat Dog Slim and Purr-Nickety are two of this firm’s distinctively packaged and quirkily named premium pet foods, which are sold under its Barking Heads, Meowing Heads and AATU brands. The recipes are popular with pet owners in Scandinavia, Ireland, Russia and the Czech Republic, lifting exports to an annualised £3.6m in 2016. Last year founders Paul Hunter, 48, Dave O’Regan, 54, and Jim Moloney, 59, raised £5m from Piper Private Equity.
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