Jason Cartwright and business partner Luke Guttridge, both 32, founded this London business after coming up with the name in the pub. Bridging the gap between marketing and technology, the company creates advanced web applications for marketing campaigns and today its clients include Google and Skype. It has 65 staff and offices in Bristol, San Francisco and Sydney. Potato had sales this year of £5.8m, the majority of which were generated in the US.
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