The Hertfordshire firm Prestige Finance specialises in providing secured loans of about £20,000 on average. These are offered through a network of brokers to people looking to consolidate their debts or to release capital for home improvements. Founded by accountants Bernard Stern and John Sheldon in 1972, the company remains under family control and is led by the founders’ sons, Simon and David Stern and Howard Sheldon. Profits have grown 66% a year, from £972,000 in 2003 to £4.4m in 2006.
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