Farmer’s son Guy Watson started out in business with just a wheelbarrow and tractor, distributing home-grown organic produce in his Citroën 2CV. His vegetable-box scheme began a few years later, and the business has since ridden the crest of the organic wave. Watson and his wife are now sole owners of a business that includes farms in Devon, Hampshire and Peterborough and a joint venture in Yorkshire. The company has 87,000 customers, and its sales have grown 62% a year from £5.4m in 2004 to £23.1m in 2007.
This profile reflects the company at time of publication and does not reflect any changes that may have subsequently occurred. Fast Track and its sponsors do not endorse, guarantee or recommend investment in any of the companies.