Robin Heffer started this company in 1968 after six years of working at London’s Smithfield Market. It is now a leading British meat wholesaler, supplying Tesco, Somerfield and McDonald’s.
The Somerset company says it can trace every piece of meat back to the field in which the animal was reared, which has allayed fears in the wake of BSE. Such attention to detail has boosted RWM’s profits 41% a year from £2.4m in 1997 to £6.8m in 2000, when it had 306 staff.
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