Technology developed by this Tyne and Wear firm has encouraged online shoppers to complete more than 500m abandoned transactions, boosting sales for 600 brands including Tommy Hilfiger, Yves Saint Laurent and Ikea. Potential customers might see an on-screen prompt or be tempted back later by a text message or email. Chief executive Dominic Edmunds, 40, started the firm in 2010 and it has since opened offices in the US, France and Singapore. Exports hit £6m last year.
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