This London-based firm wholesales pharmaceutical, medical and veterinary consumables, as well as beauty products. An accredited supplier to the World Health Organisation, Smartway counts pharmacies, hospitals and health ministries among its clients. It has five divisions covering areas such as marine medicine, clinical trials supply and unlicensed medicines. Husband and wife team Hitendra and Kirti Patel, 54 and 52, founded the firm in 1997. As part of the pharmaceutical supply chain, Smartway has continued to operate throughout the pandemic.
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