Fast Track 100

The former owners of an upmarket food-delivery firm, Pat Reeves and Rohan Blacker were seeking a higher-margin business concept that required fewer physical premises. In the end, they settled on sofas, and in 2006 paid $200,000 (£126,000) for the name – only for an employee of the internet-domain company to abscond with the cash. After overcoming this initial crisis, now sells 20 styles of sofas and beds that are designed by its own team, manufactured in Britain and Poland, and displayed in its Chelsea showroom. Sales increased by 129% a year, from £572,000 in 2007 to £6.9m in 2010.

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Company details
ActivityOnline sofa retailer
LocationSouthwest London
Annual sales rise over 3 years128.82%
Latest sales £000s6,852

If applicable:

* supplied by company † annualised figure