Fred Story, 61, founded this Carlisle housebuilder 30 years ago. He puts recent growth down to the quality of its buildings, a strong land bank and expansion into Lancashire, the northeast and southern Scotland. Under chief executive Steve Errington, 48, the group completed over 800 new homes in 2017, up 42% on the previous year. Sales grew to £173.8m, with operating profits of £26.2m, the highest on the league table. This year it has invested in customer services, particularly in new technologies, including virtual reality tours of homes for prospective buyers.
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