More than 170,000 children go online for the first time every day, mostly using apps and platforms designed for adults. With the issue of online privacy becoming increasingly sensitive, brands such as Lego and Mattel use this firm’s technology platform to market their products and services, while ensuring they comply with relevant legislation. Serial tech entrepreneur Dylan Collins, 39, founded the company in 2013 and has since raised $28m from investors, including Hoxton Ventures — where he is a partner. Turnover grew to £14.9m last year, helped by rapid growth in sales to America. The firm says the size of its market has trebled since the introduction in May of GDPR-K, the EU-wide children’s data privacy law, as well as similar laws in China.
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