SME Export Track 100

Brothers Peter and Nial Keane, 52 and 59 respectively, are behind this firm, which has been selling high-end wood flooring and kitchen worktops from its base in Wandsworth, southwest London, since 1994. Unlike many retailers, it makes its own products at its factory in Romania, which operates a zero waste policy and uses mainly Forestry Stewardship Council-approved timber. International sales to its customers across Europe reached £3.9m in 2017, helped by investing in its website and social media. Sales were boosted by its range of hardwood products made using sustainable timber from America.

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Company details
CompanyThe Natural Woodfloor Co
ActivityWood flooring manufacturer
2 yr av intl sales growth % pa65.41%
International sales £000s3,914
Total sales £000s11,627

If applicable:

* Supplied by company † Annualised figure