International Track 200

Promoting and running darts competitions is the raison d’être of The Professional Darts Corporation, which also sells the broadcasting rights to television companies and betting outfits around the world. One of its main clients is the Sky Sports television channel, where darts audiences top 1m. Other customers include the Dutch television station RTL7 and Fox Sport in Australia. Essex-based PDC split from the British Darts Organisation in 1992 and is chaired by Barry Hearn, renowned snooker promoter and chairman of Leyton Orient FC, who has expanded the programme of events abroad. The company’s overseas sales have been growing by 72% a year, from £536,000 in 2008 to £1.6m in 2010.

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Company details
CompanyThe Professional Darts Corporation
ActivityProfessional darts promoter
2-yr av intl sales growth pa71.96%
International sales £000s1,584
Total sales £000s10,324

If applicable:

* Supplied by company † Annualised figure