This firm’s artificial intelligence platform provides a free personal styling service to more than 800,000 men. Its technology, which is supported by a team of human stylists, crunches data on an individual’s tastes, such as budget, preferred brands and purchase history, to generate weekly personalised emails. Shoppers buy on its platform and its partner brands include Burberry, Jigsaw and Marks & Spencer. Chief executive Kieran O’Neill, 31, started Thread with Ben Kuscan, 35, and Ben Philips, 38, in 2012 and it has raised more than £10m from venture capital and angel investors. Turnover, which is the value of goods sold, grew to £6.5m last year.