This east London consumer goods wholesaler sells its range of 8,500 product lines to more than 2,500 customers. Brothers Sony and Nev Bihal, 46 and 48, founded the company in 1999 and have grown its export business through e-commerce. A move into a new 82,000 sq ft depot in 2018 helped to boost overseas sales to £28.6 million in the year to January 2020.
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