This agency, founded in 1982 and based in Soho, central London, creates marketing campaigns grounded in behavioural science. It helped the Chinese tech company Lenovo market laptops to millennial customers and the workplace messaging app Slack to expand in Europe. In 2017, Total Media launched a technology and innovation hub in Estonia and international sales reached £41.5m, under chief executive Guy Sellers, 62. It also set up a joint venture last year with the German agency Mediaplus.
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