Offering rooms from as little as £19 per night, Travelodge operates more than 483 hotels and aims to have 1,100 by 2025. Last year 70 new sites were opened, helping 2010 sales grow 13% to £335.1m and profits double to £7.2m. Travelodge is backed by Dubai International Capital, which acquired the chain for £675m in 2006. Guy Parsons, who joined the company in 2004 from TGI Friday’s, became chief executive last year, taking over from Grant Hearn who is now executive chairman. The hotel chain has £917m of debt, 127 times its latest operating profit.
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