In 2011, former Apprentice contestant Susan Ma, 29, convinced Lord Sugar, 70, to take a 50% stake in her natural skincare business. The company now has 8,000 brand ambassadors who sell its natural beauty products through “pamper experiences” across the UK. She says a trend towards ethical consumption has helped sales climb to £12.8m in 2017. In September, the firm launched a range of aromatherapy products featuring distinctive tropical ingredients freshly made in its Surrey “beauty kitchen”. Next year, construction will commence on Tropic’s new Croydon headquarters to accommodate its growing team.
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