Fast Track 100

This company’s newest flavour is an ale and cheese potato chip made with ale from a local Wye valley brewery. Farmer William Chase abandoned selling potatoes to supermarkets to make upmarket hand-cooked potato chips and hasn’t looked back—Tyrrells products are now exported to 30 countries, and recent ventures include a premium potato-based vodka. Selling to customers such as Selfridges, Waitrose and the American chain Wholefoods has attracted attention from investors. Langholm Capital took a majority stake in April, investing a reported £40m. Sales have grown 54% a year from £3.6m in 2005 to £12.9m in 2008.

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Company details
CompanyTyrrells Potato Crisps
ActivityCrisps and snacks producer
Annual sales rise over 3 years53.61%
Latest sales £000s*12,910

If applicable:

* supplied by company † annualised figure