When the public wanted to know if Paul and Helen were going to sleep together live on the Big Brother television show this summer, the show’s website broke all viewing records, registering 745m hits in 10 weeks.
This is good news for Rob Love, whose firm, Victoria Real, designed the website for Channel 4. Love set up his company as a student in 1990, when the internet was still a secret known only to a few American boffins, and Big Brother was a character in a George Orwell novel. Eleven years later his company has created websites for Norwich Union, Kellogg’s and Pizza Hut, and has advised the United Nations on the future of interactive television.
Victoria Real’s sales have risen 207% a year, from £713,000 in 1998 to £6.7m in 2000, although the firm’s 80 staff have now been cut to 50. The Spanish company Telefonica recently acquired a 50% stake.
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